Where to shop at New York JFK’s Terminal 7 ….
New York JFK’s Terminal 7 (T7) has a claim to fame. It is the only terminal at the airport and on US soil that has a foreign airline calling the shots. UK flag carrier British Airways rules the roost in this part of JFK although T7 is also used by other One World airlines such as Qantas, Cathay Pacific and ANA. The British airline has made a decent effort of improving the terminal’s commercial offer, pumping some $30m into expanding and upgrading the commercial offer in 2008.British Airways’ contract to run T7 runs out in 2015. There is some doubt whether the airline will continue to use the facility as its long-term base at JFK. Frequent flyers may rue a possible departure by the Brits as this 12-gate terminal currently has one of the best shopping and dining offers of any terminal at the airport, as well as great lounges and a beauty spa. Retail highlights include a large duty-free shop, plenty of designer brands and a welcome Big Apple-feel to many of the restaurants and cafes.Let’s start with that duty-free store, which is run by Duty Free Americas and is located at the checkpoint to Gates 4-10. At 750 square metres in size it is large by US airport standards and carries a decent range of brands, especially when it comes to cosmetics. Kiehl’s, an upmarket, vintage-feel brand which appeals as much to men as to women, has a big in-store presence, as does NARS, a much more provocative brand with risqué product lines such as Orgasm, Striptease and Deep Throat.The range of fragrances offered is also extensive and includes brands such as Calvin Klein, Chanel, Hugo Boss, Issey Miyake, Jean Paul Gaultier, Stella McCartney, Tommy, YSL and Vera Wang. In addition, the store stocks a decent range of wines and spirits, tobacco (including cigars), watches, fashion accessories and sunglasses.
Are duty-free prices a bargain? Well, the answer to that question very much depends on where you are from. If you’re travelling from the UK, tobacco prices are a bargain: a standard carton of 200 Marlboro Ultra Lights is priced at only $70 (£45), for instance, More generally, our advice is to check prices on DFA’s online pre-order service, http://www.dutyfreeexpress.com/storeLocator_POST.cfm?storeID=2&showDetail=1, before you travel. When we checked, nearly 900 products were available online for pre-order.
New York is of course one of the world’s great fashion capitals. It is nice then to see British Airways has made an effort to bring in some high-end fashion labels. If it’s a chic European look you are after, Salvatore Ferragamo, Montblanc and Hermes share a shop in the main Retail Hall, while Emporio Armani and Coach, a US brand famed for its long-lasting, classic-looking ladies’ handbags, get their own standalone outlets in the same part of the airport.
Juicy Couture is one of the terminal’s most recent additions, opening up shop last year (across from Gates 3-4). This youthful fashion brand is famous for having elevated the humble tracksuit into a must-have fashion garment Juicy Couture’s clothes have been worn by A-list celebs such as Madonna, Jennifer Lopez and Britney Spears and the brand has expanded its product ranges to include handbags, shoes, sunglasses, swimwear, lingerie and even babywear.
If you need a last-minute souvenir or gift, head to Discover New York at Gate 10, which is packed full of New York-themed merchandise including the obligatory Big Apple t-shirts and baseball caps. We particularly like the Pan Am memorabilia and the New York Museum of Modern Arts prints, but in truth we feel the terminal could do with a few more gift outlets to give travellers a broader choice.
We have a couple of other quibbles. New York City has some superb chocolate shops so why are Terminal 7 shoppers presented with something as uninspired as an M&M’s outlet? Sure, kids love M&M’s, but a more variety and quality in the terminal’s confectionery and packaged food offer would probably go down well with more discerning passengers.
Electronics is also a bit of a let down. Yes, there is a Brookstone (Gates 6-7), where you can buy travel accessories and a limited range of gadgets, and an InMotion Entertainment outlet, where you can hire and DVDs and games, but the terminal is screaming out for a place for a large store selling a decent range of high-end digital cameras, smartphones, laptops and tablets.
Once you are done with shopping at T7, why not get a quick facial or neck massage at the reasonably priced Xpress Spa outlet. Alternatively, if hunger calls, Balducci’s does better than average take away fare and Wolfgang Puck Express is the place for gourmet pizzas. If you really want to push the boat out, however, and have time to spare, opt for Todd English’s Bonfire restaurant, a Boston-based outfit with a good reputation for decently cooked steaks.
Finally, for a full run down of all the restaurants and shops at T7 plus an online map to find your way around, check out the airport’s website at http://www.panynj.gov/airports/jfk-shops-restaurants-services.html.